Consumer Motivations, Loyalty and Spending
Behavior in Online Shopping Environments 1
Isil Ovgu OKAN, Anil Emre KIPER, Berna Tari KASNAKOGLU
Social Media Interaction: The Use of Twitter in the
Context of Journalism 17
Ece ÜNÜR, Dilhan APAK
Use of Social Media as a Tool for European Union Communication 41
Ebru NERGIZ
The Journalism Which is Transformed Through the
New Media 53
Süleyman Hakan YILMAZ, Yasemin Gülşen YILMAZ
Today's Tradition of Tale-Telling Shaped with the
Influence of Cultural Changes and New Media
Technology 85
N. Gamze ILICAK
Advertisement, Consumption Culture and "Senism" 103
Erdal ŞEN
Use of Twitter During and After Non-critical Natural
Events: The Case of Eskişehir Earthquake
19 September 2015 119
Gökçe Büyükerşen GÖKSEL, Dağhan IRAK
Real Time Social Media Marketing: A Case Study of
Turkcell's Youth Club: GNCTRKCLL 133
Çiğdem BAŞFIRINCI, Zuhal ÇİLİNGİR ÜK
Politics and Media: Representing Insecurity and
Security 155
Giovanni ERCOLANI
The Time Spent on Social Media of "Y" Generation
and the Case to be Unsocial 209
Mehmet Bülent ÖNER
(Tanıtım Bülteninden)
Sayfa Sayısı: 227
Baskı Yılı: 2016
Dili: İngilizce
Yayınevi: İstanbul Gelişim Üniversitesi